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Website Launch: Northland Foundation Supportworks

September 29th, 2011 · Comments Off

Reynolds Design Studio is proud to announce the launch of Northland Foundation Supportworks (NFS). NFS is the commercial foundation repair division of American Waterworks out of Pine Island MN. We worked closely with the folks at American Waterworks to create a site that had the same structure and feel of their American Waterworks site, except with a focus on commercial foundation repair in Minnesota, Northern Iowa and Western Wisconsin.

We look forward to continuing our relationship with NFS for additional internet marketing needs including search engine optimization, website programming and consulting.

Comments OffTags: Company News · Recent Projects · Web Development

Facebook Landing Pages

April 29th, 2011 · Comments Off

Facebook is an unstoppable force today and your business should be taking advantage of it. One of the great things about Facebook is the ability to create a custom home page for your business. Just like your website, a professionally designed landing page can help convert views into likes and ultimately sales.

A Facebook landing page can simply be a graphic that explains what your company is about, however, a skilled web developer can create a great user experience within Facebook that represents your brand.

Take a look at Starbucks’s landing page here. Here Starbucks uses the landing page to direct users to other tools (within Facebook) to generate buzz. Users can create a free Starbucks account within Facebook making it easier for their fans to enjoy Starbucks services and rewards.

There are many great examples of landing pages from large and small companies alike. The thing to keep in mind is: make it simple for you users. If your landing page is cluttered and confusing they will most likely not become a fan and you have lost potential sales.

Contact Reynolds Design Studio today to have a great landing page created for you.

Comments OffTags: Company News · Social Media · Web Development

Facebook “Like” Button and “Send” Button

April 25th, 2011 · Comments Off

With the popularity of Facebook you have most likely come across the “Like” button in your internet travels. You have probably used the “Like” button before on either Facebook itself or another of your favorite sites. Once you Like a page or post you will see updates sent to your status feed.

Now imagine that you are a business owner, each time someone “likes” your site you can send updates to that person without having to gather email addresses or compose newsletters. You can send out quick updates through Facebook to keep your fans engaged. Putting a “Like” button on your website can dramatically increase the number of fans your website has.

If you’re a new business to Facebook your initial reaction to your fans may be to try to sell them something. While this can work from time to time, most people don’t want to be sold while on Facebook. Offer good information, engaging questions, polls or other fun things for your fans to do and they will likely remember you when they are ready to purchase. You can offer specials or sales from time to time just be sure not to over-do it.

Just recently Facebook also launched the “Send” button paired with the “Like” button. This allows a user to send your page directly to anyone in their contact list on Facebook. The potential for the Send button is immense as your users can be a sales force for you. Your fans can suggest the page to their friends without having to be on Facebook’s website.

Need help with understanding how Facebook works or installing Facebook code in your website? Contact Reynolds Design Studio today.

Comments OffTags: Social Media · Web Development

Forgot Your Domain Login?

December 20th, 2010 · Comments Off

You have probably seen the commercials on TV about GoDaddy and their inexpensive domains. They offer a great service by allowing the average web visitor to purchase their own domain and create a site.

However most people do not remember the information they used to buy that domain. This can cause major problems if you ever want to move your domain to a different registrar or change the hosting to a different server.

Since your domain name is basically your companies footprint on the internet the domain registrars are notoriously difficult to work with if you have forgotten your information. Rather than calling the domain registrar and answering a couple of questions, like you would at the bank, the registrars require the user to remember a “secret” word or phrase. Generally this is something you give once at the time of ordering and never bothered to write down what it was.

If you have forgotten your registrar information below is a typical process and what information you will need.

  1. Go to your current registrar and try to log-in
  2. Click on the “I forgot my password” or similar text area
  3. Fill out the required information.

If your email address is the same they have on file they will send you a reset your password link. This will usually work. However if you still cannot log in you will need the following information for most registrars.

  • Copy of the owner on file’s drivers license or photo ID
  • Copy of your business letterhead. If you don’t have a letterhead click here.
  • Copy of your business license (if you are a business) otherwise a utility bill should suffice.

This should help you with most of the registrar issues that may arise. If you need additional assistance please contact us at 507-358-9098 or sales@reynoldsdesignstudio.com

Comments OffTags: Hosting · Servers · Web Development

Site Launch: Heartman Insurance

June 24th, 2010 · Comments Off

We are proud to announce the launch of Heartman Insurance, a full service independent insurance agency headquartered in Rochester, MN. We worked closely with the Heartman staff to develop a website that met their company goals and vision. Heartman Insurance offers personal and business insurance from over 50 providers to find you the best rates around. If you are looking for insurance be sure to contact the Heartman team.

Heartman Insurance can be found at: www.heartman.com

Comments OffTags: Company News · Recent Projects · Web Development

What makes a good website?

June 8th, 2010 · Comments Off

What makes a good website? This can be a very subjective topic as people like different things, however, as we can’t define what a “good” website is, we can define what makes an effective website.

To make your web presence effective you need to be aware of these four key components: content, design / layout, usability and ability to be found. Let’s start off with content.

In the search engine world you’ll hear “content is king” over and over again, and while this is true not everyone understands why. Sure, you can have a ton of content on your website, but if it is not written well people will be less enticed to read it. You want to make sure that your web content is written at a 6th grade or lower level, this helps to ensure that your audience will be able to understand what you are presenting them with. If your topic is extremely complex be sure to explain it thoroughly. If you’re not a great writer, have a professional copywriter Keep in mind that it is the content on your website that is keeping your visitors there, not the flashy design or because you found them through a search engine.

This leads us nicely into the design & layout aspect of your website. You do not want to neglect your website design as the graphics and layout lend credibility to your organization. You have probably been to a website of a store that you frequent and even though their store front looks great their website looks dingy and old. Imagine that you have never been to the store front location. The dingy old image is all that your customer has of you. Be sure to hire a professional web design & development company to handle your website design.

Having a great design can help retain your visitors interest longer but having a site that is not user-friendly will drive them away faster than anything else. Your web visitors have a very short attention span and if they cannot find what they are looking for within the first 15-30 seconds they will leave. Studies show that more than half of those visitors will never return. Having a qualified web development company build the structure and layout of your website will ensure that users will be able to find the information they are looking for. Don’t neglect this area of your website because you “know a friend” that can build websites, they need to understand what makes an effective website and what doesn’t.

The ability to be found online is one of the most important aspects of having a website, after-all what is the point of paying good money for a website and having nobody go to it? Search engine optimization can be a quite complex task and a good web development company should know what to do to make your site as friendly to the search engines as possible. Your web developer should be building your site using the latest web standards to ensure compatibility across various browsers and platforms. They should also not rely heavily on images or flash animation as the search engines cannot easily “see” what is in those files. Your web developer should also know how to use headings, lists and other HTML codes to their advantage to boost your search rankings.

Reynolds Design Studio can handle all of your web development needs from content, layout and design to custom programming, functionality and search engine optimization. Call us today at 507-358-9098 or email sales@reynoldsdesignstudio.com to get started on your web development project today.

Comments OffTags: Web Development

HTML 5 – What it can mean for web development

May 31st, 2010 · Comments Off

By now you have probably heard about HTML5, the upcoming revision to the current HTML standard on the web, however you may not know what it can actually do. HTML5 (when fully launched) will allow for rich website development content to be displayed directly in the code. This means that technology such as Flash may become obsolete upon its launch.

Now before you throw your current version of flash out the window, HTML5 won’t be fully released for at least 5-10 years. Developers around the world are meeting on a regular basis to determine what the final functionality of the language should be.

There are ways to start using some of the new HTML5 functionality in your current website applications. Browsers such as Firefox and Chrome are already supporting certain tags. It also appears that Internet Explorer 9 beta also supports a few HTML5 tags.

Right now HTML5 is an important new technology to keep up to date with, but unless your audience has the latest and greatest technology  it would be best to not rely on this technology until it has been officially released.

You can learn more about HTML5 here.

Comments OffTags: Coding · Web Development

Site Launch: RAK Chiropractic

May 23rd, 2010 · Comments Off

We are proud to announce the launch of RAK Chiropractic, a full service husband and wife chiropractic team based in Rochester, MN. Having recently acquiring their degrees in chiropractic care Ryley and Katie Layden needed to get their office up and running. They came to Reynolds Design Studio to create their branding campaign.

Reynolds Design Studio created a business system (logo, letterhead, business cards and flyer) and website for the new chiropractic team. If you are in need of chiropractic care in the Rochester, MN area be sure to look them up.

RAK Chiropractic can be found at: www.rakchiropractic.com

Comments OffTags: Company News · Recent Projects

RDS Gallery – Rebuilt

March 1st, 2010 · 1 Comment

The RDS Gallery has been a staple of our web utilities for a few years now, and after lots of good feedback we have decided to rebuild the gallery from the ground up. This gallery now allows for multiple image upload, larger thumbnails, better search engine capabilities and before / after photo galleries.

We have are looking forward to making some additional revisions to the gallery within the next couple of months to allow for more customization by the gallery owner.


→ 1 CommentTags: Coding · Company News · Website Utilities

Site Launch: Rochester Feed & Country Store

February 4th, 2010 · Comments Off

Reynolds Design Studio is proud to announce the website launch of Rochester Feed & Country Store. We decided to go a different route in the building of Rochester Feed and utilized a customized version of WordPress to allow the customer full update capabilities of their website. Rochester Feed was needing to add and remove various pages of content throughout the course of the year based on specials and other events going on at their location.

We felt that WordPress would give them the best solution to their needs while providing a highly search engine friendly platform to help them rank in Google, Yahoo and Bing.

We look forward to building a lasting relationship with the staff at Rochester Feed & Country Store and providing great quality work in the future.

Comments OffTags: Company News · Recent Projects · Web Development

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Website Launch: Northland Foundation Supportworks
Reynolds Design Studio is proud to announce the launch of Northland Foundation Supportworks (NFS). NFS is the commercial foundation repair division of American Waterworks out...

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